Thursday, January 9, 2014

'Hand of God' Spotted by NASA Telescope...

NASA have released a new photo image that depicts a celestial image that looks like the Hand of God. The photo is actually of a star that exploded and the material that gets ejected from it. This new X-Ray image is absolutely beautiful and you can read more about it at Image Credit

Dolphins and Pufferfish

The BBC have documented for the first time Dolphins using pufferfish to get high. The pufferfish releases Neurotoxins and in large amounts can kill the animals but in small doses actually leave the dolphins in a state of bliss. This is because in small doses it has a narcotic effect. Once the dolphins have done passing the puffer fish around they are then free to swim away. The is the first time this phenomena has been documented in the wild.

Who can see my friends on Facebook settings

Sunday, December 8, 2013

5 Inexpensive Ideas to Promote Your First Product

By Ilan Nass of Fueled -- is the leading iPhone app builder in New York City, renowned for its award winning mobile design and strategy.

When launching your first product to market without brand recognition, trust or loyalty it’s essential that you run a vigorous and active promotional internet campaign. When first starting off though it’s likely that cash is going to be very tight, so you’ll need to find innovative, fresh and low-cost ideas to ensure your product gains maximum exposure during its crucial early stages. Here are 5 ways you can do just that.

1.  Be seen as the go-to expert.
When consumers buy a product or service, one of the first things they’ll consider before committing to purchase is whether or not they can trust the seller. Getting yourself recognized as an authoritative figure in your niche is what will help endear people to your product. Getting said recognition won’t be easy, but it’s not impossible either.

The most manageable way to achieve this is to start a blog and by filling it with content which is relevant to your potential customer’s needs. By being seen as a “giver” by providing lots of free, quality, informative or entertaining content you’ll be adding value which will increase traffic flow and gain consumer trust.

2.  Video, video, video.

It’s 2013. If your company isn't using video to promote its products then your company is defunct.

It is estimated that 60% of all content consumed on the internet globally is now video. There is a huge demand for video content today and that demand will only continue to rise. Creating video doesn't have to be expensive either, so for a new company promoting its first product this is not an issue. Quality videos can be shot and uploaded onto YouTube using just an iPhone in a few minutes. You don’t need fancy editing skills, voice-overs or special graphics, just clear, engaging images which best present the benefits of your product.

     3.  Get addicted to Facebook.

Oh, how our grandfathers would have loved to have had a tool like Facebook to promote their first products! Facebook is an incredible platform for promoting business but just having a simple fan page isn’t nearly enough.

Facebook Ad’s are an extremely cost effective way of driving not only traffic to your product, but quality, targeted traffic. With Facebook Ads, even by spending as little as a few dollars a day, you can put your ads in front of people who have the exact interests relevant to your product, therefore guaranteeing traffic quality.

Another excellent tactic to exploit on Facebook is the use of ‘Reveal’ or ‘Gateway’ Tabs. Ask users for a “Like” on your page in exchange for a promotional offer or access to unique content. This will a) Get more likes for your page and b) Get people talking about your product. (This tactic could also be used on Twitter by giving something in exchange for a tweet or retweet etc.)

4.  Be an educator.

Problems, not solutions, are the largest motivator for people. We’re all driven in life by pain or, more specifically, the need to avoid it. Using Market Data can build a serious case for any product before you even try to sell it. So, if you’re a Health Food Store for example, instead of putting out endless information about your delicious new Wheatgrass and Goji Berry Salad, tell them instead of how it’s now estimated that 99% of the American people are deficient in essential nutrients and minerals which inevitably leads to disease. Which do you envisage people will be more interested in? Your “Wheatgrass Salad” blog, or the “We’re all going to die if we don’t improve our diets” one? Exactly.

Market Data is way more inspiring and motivating than any product data out there, and people will come to you much faster and stay longer if they can learn something of value to them, than they ever will to be sold to.

5.  Don’t fear cold emailing.

Just because email marketing is almost ubiquitous now, it doesn’t mean you should stay away from it. When promoting a first product, a structured direct email marketing campaign can prove very fruitful in a timely and cost effective manner. There are plenty of online tools to help you track results and manage your mail campaigns, such as MailChimp, but don’t forget it’s vital that your mail adds value in some way by either giving away a special offer or discount or by simply giving the recipient something they’ll want to read. Personalizing each mail goes a long way in increasing open rates and replies, also.

So these are 5 inexpensive ideas to promote your first product which you cannot afford to shy away from. We should all be grateful for the myriad of tools we have at our fingertips to aid us when it comes to selling products these days, but without using them properly, in the ways mentioned above, your business will be left in the dark.

Tuesday, November 5, 2013

5 Things That Entrepreneurs Can Learn From Shark Tank

By Ilan Nassimi

Written with love by the editorial team at Fueled, an award winning Android application design agency.

The hit reality show 'Shark Tank' offers a fascinating glimpse of a do-or-die drama as entrepreneurs attempt to hook a venture capitalist. Even though most entrepreneurs don't make their funding pitch in front of the cameras, the thrashing that goes on in that tank can actually add some clarity to what are murky waters for many. Here are five vital lessons that any entrepreneur can take away from 'Shark Tank':

1) Value your business intelligently

Venture capitalists are number crunchers, and they're experts at business valuations. Before you jump into a pool of money-hungry sharks, get some sound advice about what your business is really worth. Once you have that number in your head, decide the amount of equity that you're willing to give up to an investor. Retaining as much equity as possible shouldn't be your only goal. Trading the expert advice and guidance of a shark in exchange for a larger slice of the pie can translate into 50% ownership of a success, compared to 100% equity in a failure.

 lessons for young Entrepreneurs

2) Have a good grasp of the numbers

To be taken seriously by potential investors, it's essential that you have an accurate understanding of the financial aspects of your business. If you can't discuss your sales figures or your cost per unit without getting confused, it raises a red flag to anyone considering putting their money into your business. You should also be able to communicate that you have a clear and logical plan for the funds you're seeking. If you can't back up your plea for cash with facts and figures, don't expect a shark to take the bait you're dangling.

3) Demonstrate your passion and commitment

Sharks don't want to put their money and expertise into a hobby business, because anything less than a full-time effort on your part directly impacts their chances of getting a decent return on their investment. They want to know that you live and breathe the business, and that you have the drive and determination to succeed. True dedication and passion can overcome any number of obstacles, and sharks understand this. If they feel you're lacking either, an investor might pass on your business even if it's profitable.

4) Understand your competition and your market

When you head into a meeting with potential investors, be ready to answer questions about who your competitors are, whether there's a market for your product or concept, and how you fit into the bigger picture. Scoping out the competition and performing market research are essential early steps for any startup, and sharks are keenly aware that overlooking either can spell disaster for a young business. In order to get the funding you need, you have to show a shark that your business offers the promise of longevity and profitability.

5) Define what you're bringing to the table and then bold it

Is your concept one-of-a-kind? Is your product patented? Sometimes, investors are sold on a concept or product, but occasionally, they'll see something in an entrepreneur that convinces them to invest even if the numbers aren't quite there yet. Before you look for funding, figure out exactly where your strengths lie, and put all you have into emphasizing them.

Are you an entrepreneur who's looking for investors to help catapult your startup to the next level? What lessons and strategies have you gleaned from watching the weekly feeding frenzy?

Inspirational Songs for Young Entrepreneurs

By Ilan Nassimi of Fueled

Written by the editors at Fueled, an agency thatmakes stunning iPhone apps.

You’ve got talent, great ideas, and plenty of ambition. You know that it’s just a matter of time before you’re entrepreneurial spark catches fire and ignites an explosion of consumer interest. Still, even the best young entrepreneurs need to keep their spirits up when things are challenging. These songs will keep you going as you build on your concepts and develop your business.

1.     Billionaire (Travie McCoy)

This song captures the heart of the entrepreneur’s dream. McCoy sings about everything he would do if he were a billionaire, about how that fantasy is always lurking, always driving him “every time I close my eyes.” It’s a great inspirational song because it encourages you to keep a vision of what you want your life to be no matter what happens, and to set goals for what you’d do with your success.

Songs for Inspiration

2.     Mean (Taylor Swift)

When you’re on your journey to the business big leagues, you’re undoubtedly going to have people who tell you “no,” or “you can’t” or even “don’t be stupid.” There are going to be people to want you to give up on everything you want to achieve. This song is a fantastic reminder that you shouldn’t let those kinds of comments stop you or get you down and that, one day, you’re going to overcome and leave those who put you down in the dust.

3.     (It’s My Life) Bon Jovi

As an entrepreneur, you’re probably coming to realize that success requires you to take some chances. You’ve got to just go for it sometimes. This classic song pushes you, reminding you that you are in control of your destiny and to grab the opportunities that come to you in ways that leave you with no regrets.

4.     Heart of a Champion (Nelly)

Making it in business means having an internal drive to succeed that squashes the doubts of everyone around you. It means being proud of yourself enough to stand up for what you can do and believe in. In this song, Nelly raps about how no one can beat him or hold him down because he’s got the “heart of a champion.” You bring that same attitude to the corporate table and you’ll make it.

5.     Fight Another Day (Addison Road)

Not everything in business goes perfectly. In fact, sometimes things are downright disastrous. But you do not need to stay broken. You can learn from what happens and come up with bigger, bolder and better ideas and strategies. This song reminds you that, through whatever heartbreak you might face, you’ve got to get up and keep fighting. The courage to do this is what separates the barely-making-it businesspeople from the ones who become household names.

6.     One Step at a Time (Jordin Sparks)

Getting a start as an entrepreneur can be tough. (Okay, really tough.) You likely will find yourself frustrated and impatient, wanting things to be easier and to move faster. This is especially the case if you’re doing a lot of your business work on your own without a strong support network. This work reassures you that everything will fall into place when its meant to. It reminds you to have faith in what you’re doing and that, if you just keep at it, little by little, you’ll get where you want to go.

Monday, November 4, 2013

Get all your Retail Circulars and Coupons from Retale

Retale is a mobile and web app designed to get you all your coupons and circulars in one place. Launched in the US just i time for the holiday shopping season; Retale is just the kind of App you need to organize and find the best retail deals closest to you.  The way the app works is that based on your Geolocation it collects and finds circulars and coupons from your favorite retails nearest to you. The app also shows you the physical location of the store with its opening and closing times. This way you can plan and get your shopping done at a time that's most convenient to you.

Online Coupons and CircularsThe App's layout is beautiful, clean and easy to navigate. based on your location you can see all the coupons just like in the newspapers -- except this is in 2D. So instead of reading through the newspapers or other magazines and cutting out your Sunday Coupons and taking it to the store. Find the latest coupons and circulars on the app, save the coupon to redeem later by mobile device or printing them at home.

Users can also create Alerts to be notified about the latest coupons and circulars and be notified when they become available. Since it's all happening online, you can also access video, direct links to product pages and clip-able coupons. The app also helps you share these deals with you friends on Social Media. The App is available for both Mobile and PC. The app is brought to you by the Bonial International Group.

Check out Retale now.