On Thursday, Donald Trump will walk into the Great Hall of the People in Beijing, shake Xi Jinping's hand, and declare it a great meeting. There will be announcements. There will be numbers — billions of dollars in Chinese purchase commitments, a new bilateral mechanism with an important-sounding name, possibly a joint statement on Iran. Trump will post on Truth Social. Markets will rally briefly. Pundits will argue about who won. None of that will tell you what actually happened. What is actually happening in Beijing this week is something more consequential and more uncomfortable than the summit theatre will reveal: two leaders of two deeply mutually dependent superpowers, both of whom need this meeting to succeed for entirely different reasons, sitting across a table in a world that has already moved past the assumptions that defined their last nine months of negotiations. The Iran war changed the equations. The rare earth gambit changed the power balance. Taiwan is sitting in...
Facebook is now the leader of display Ad publishing now in the US. Ahead of Yahoo and Microsoft. Yahoo Inc which till now has been the leading display ad publisher both in terms of revenue and Ad impressions is now second to Facebook. This is in terms of Ad Impressions as Yahoo still makes more money. Yahoo with it's network of sites which includes other publishers has remained quiet steady so has Microsoft. Well all this has rumors flying that Facebook might launch an Ad network of it's own. Many publishers will definitely welcome this as most publishers will have a Chance to experiment with a new Ad Network. Most of the Facebook Display Ads are the ones they call 'Social Ads'. Most tied to pages or profiles in Facebook itself. With over 400 million users worldwide and still showing no signs of slowing down Facebook is definitely set for phenomenal growth when it comes to Advertising Space. We do not see Facebook as a Google Ad Network competitor since Google serves se...