On Thursday, Donald Trump will walk into the Great Hall of the People in Beijing, shake Xi Jinping's hand, and declare it a great meeting. There will be announcements. There will be numbers — billions of dollars in Chinese purchase commitments, a new bilateral mechanism with an important-sounding name, possibly a joint statement on Iran. Trump will post on Truth Social. Markets will rally briefly. Pundits will argue about who won. None of that will tell you what actually happened. What is actually happening in Beijing this week is something more consequential and more uncomfortable than the summit theatre will reveal: two leaders of two deeply mutually dependent superpowers, both of whom need this meeting to succeed for entirely different reasons, sitting across a table in a world that has already moved past the assumptions that defined their last nine months of negotiations. The Iran war changed the equations. The rare earth gambit changed the power balance. Taiwan is sitting in...
Twitter has come up with an innovative strategy that could lead them to make money. Twitter is testing a " Contributors " feature that enable companies to set up an account and allow employees to contribute tweets. Contributors can use a byline. So if a company has an account they can invite people to contribute. This enable consumers to get a more personal touch and feel of the company. They can meet employees and get to know the real people behind the organization. This is definitely a first. So we guess that employees with former Twitter experience are going top be much sort after if this becomes main line success. So products in development can be announced by the company and people they invite can keep the buzz going until it's official launch. This brings in new dynamics in the way companies communicate with their consumers. Now any employee can contribute to PR and relating to consumers and maybe impact the direct business sales line An original post by Sociolatte