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The Trump-Xi Beijing Summit: What the Smiling Handshakes Won't Tell You

On Thursday, Donald Trump will walk into the Great Hall of the People in Beijing, shake Xi Jinping's hand, and declare it a great meeting. There will be announcements. There will be numbers — billions of dollars in Chinese purchase commitments, a new bilateral mechanism with an important-sounding name, possibly a joint statement on Iran. Trump will post on Truth Social. Markets will rally briefly. Pundits will argue about who won. None of that will tell you what actually happened. What is actually happening in Beijing this week is something more consequential and more uncomfortable than the summit theatre will reveal: two leaders of two deeply mutually dependent superpowers, both of whom need this meeting to succeed for entirely different reasons, sitting across a table in a world that has already moved past the assumptions that defined their last nine months of negotiations. The Iran war changed the equations. The rare earth gambit changed the power balance. Taiwan is sitting in...
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Display Advertising to be the next billion dollar business at Google

Yes Google is going full steam ahead with display advertising. The First major step seems to be its acquisition of Teracent. Ads that are displayed on the web are categorized into two; Text Ads and Display Ads. text ads are the ones you see on most sites on the web. They are displayed beside this post also. Display ads are ads that could show banners, graphics and what not. These are used by large companies as they are good fort branding. So when an Ad is displayed a display ad can show you the store nearest to you with directions and a photo included.

Currently Yahoo is the leader in dispaly ads with 14.5 percent market share in September, according to comScore. This type of Advertising says Google could be the next billion dollar business.

Google did not disclose the terms of the Teracent deal


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Sociolatte



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